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Maximizing Wins for All

Acquisition that goes beyond a hello…

We believe that your investment doesn’t end at the moment your app is installed. The real return lies in how valuable your new users prove to be. We like to think of it as a new kind of ROI – “Return on Install,” because unlike most other user acquisition partners out there, we’re only interested in users if they yield real value for you.

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Programmatic

Our machine learning algorithms allow you to instantaneously connect with the right people, in the moments that matter.

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Value

Connect to high ROI users who not only add value, but who value your brand too.

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Reach

A single point of access to a range of media sources, delivering high volume and high quality.

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Monetization that goes beyond a good buy…

Our multi-channel, full-service monetization solution brings you the latest ad formats, targeting, and optimization techniques all with a dedicated team of experts, focused on getting you the highest revenue per visitor. Expect to gain insights with real-time analytics, improved user experience, and unmatched control over your programmatic buyers.

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Maximize

Our optimization algorithms automatically match your highest performing ads and traffic sources to ensure the best possible CPM across the board.

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Dedication

Publishers each get a personal account manager for instant support,  business development opportunities, and regular traffic performance reviews.

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Brand Safe

We give every one of our publishers strict control over which ads will be displayed on their website. No prohibited content, no second-tier advertisers. Our publishers have full control.

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Insight that goes beyond…
so you don’t have to.

We offer a first-in-market, real-time analytics tool that helps advertisers not only become aware of their unique user behaviors,  but also understand them. Beyond simply tracking clicks, installs, and impressions, Taptica lets you measure the quality of your new users based on demographics, engagement, and how they spend their money, so that you can better understand how to spend yours.

Demographics

Demographics

Gender / Age / Household Income

Geographic

Geographic

Country / Region / City

System

System

Device Type / OS / OS Versions

Behavioral

Behavioral

Clickers - Heavy / Med / Low
Other services used

Creative

Creative

Type - Video / Native Apps / Banners
Size

At Taptica you can
be sure you

Newsflash

Taptica to double size with deal for bulk of Tremor Video operations